Tuesday, October 25, 2011

Ode Kids on Kids Style Source

We are really excited to announce that we have been featured on Kid Style Source, check out the page here Kid Style Source or read the feature pasted below:

"It's fitting that sisters Rupa Motwani and Amisha Patel have created a collection that effortlessly blends the traditional with the modern and offers an aesthetic that's as global as it is homegrown. When Motwani's daughter Arya expressed that she was "regular," not Indian, Patel decided that on her next trip to India she would  have modern dresses designed for her niece using traditional Indian textiles in an effort to merge "regular" with Indian.  The resulting designs inspired the launch of Ode, the name of the village in India from which their family hails.

“Our line relies on the beauty of the textiles and the magic of childhood. Vibrant colors and sweet silhouettes distinguish our line from the miniature adult clothing that you see in the marketplace. We seek out artisanal fabrics from around the world to bring a true global aesthetic to the line,” says Patel.

The debut seasons boast an array of ikats and block prints inspired by the color of spices, the sea and the lush landscape of southern India. These rich patterns are used for hip silhouettes ranging from apron dresses and bubble dresses to tunic dresses and shirt dresses, as well as a variety of tops and bottoms up to girls' size 8.

According to  Motwani and Patel, they wanted Ode "to evoke faraway places without looking like souvenirs. Ode is committed to celebrating difference and showing just how magical home can be when it is a place with no borders."

Available for Spring 2011 through its own website, partner sites and trunk shows, the brand made its wholesale debut at the Children’s Club in March and at the Playtime New York show in July. Positive feedback and requests for smaller sizes has resulted in the addition of a baby collection for Spring 2012 in sizes 6 months-24 months.

Based in New York and produced in India,  the 25-piece collection wholesales from $17-$41."

 Thanks again to Kid Style Source!